The most common question we get: "What does setup actually involve?"
Fair question. 90 minutes is a real time commitment. Here's exactly what you're doing during that time and why each part matters.
Minutes 1-20: Who you are
You're telling the agents about your business. What you sell, who you sell it to, what makes you different. This isn't a survey — it's more like the kind of conversation you'd have with a new hire on their first day.
The agents use this to calibrate everything they do. The more specific you are here, the better the output.
Minutes 20-50: Who you're targeting
This is the configuration that matters most. For The Prospector, you're defining your ideal customer — industry, company size, role, geography, specific pain points.
For The Content Machine, you're defining your audience and your platforms. For The Watcher, it's which competitors to monitor.
Take your time with this part. Vague inputs produce vague outputs.
Minutes 50-70: How you sound
This is where things get interesting. You paste in 3-5 examples of emails, posts, or messages you've sent that sound like you. Not your best marketing copy — the stuff you actually write when you're just talking to someone.
Tyrion uses these to learn your voice. By week 2-3, the output sounds like you wrote it on a good day.
Minutes 70-90: Review and test
You do a dry run. The agents process a small batch so you can see the output before they go live. Check the leads. Read the content. Review the briefing. Adjust anything that feels off.
This is the last step. After this, the agents run on schedule and you check the dashboard.
The honest truth about setup
90 minutes is a real investment. But it's 90 minutes once, and it replaces 5-10 hours of work every week going forward.
The people who get the most out of Autonomos are the ones who take the setup seriously. The ones who rush through configuration get mediocre output — and that's on them, not the agents.